Employee Appreciation Day

Alabama Regional Medical Services

BGrace Media was officially hired by Alabama Regional Medical Services (ARMS) in February 2017, though BGM has been working with ARMS on a consultative basis since October 2015. BGM facilitated a Partnership Appreciation Day involving patients and community leaders, providing everyone with an exceptional experience of food & fun.

Reach

Worked closely with the ARMS “street team” (mobile unit) to develop & maintain community engagement.
Partnered with the BVRI’s Victory Over Violence Tour.
Aided in the entity’s name change from Birmingham Healthcare.
Executed media buying targeting African American and Latina communities

Results

Forged a partnership with HICA (Hispanic Interest Coalition of Alabama) on ARMS’s behalf, which has generated 50+ new patients to date. Manages all of clients social media platforms.
Created radio commercials and TV commercials for the target markets.
Manages all of clients social media platforms.

RECIEVED

Local Media Coverage

From various media outlets including: ABC 33/40’s Talk of Alabama, The Birmingham Business Alliance, The Birmingham Business Journal, and AL.com.

GENERATED

5,000

Followers

on Social Media

A series of Facebook live videos detailing services that ARMS offers.

COMMUNITY OUT REACH

20,000

People

2018-11-07T11:01:15+00:00